这里把亚星的品牌故事一次讲清:从小团队摸索,到如今在数字娱乐领域不断升级。我们坚持把用户体验放在第一位,用技术、创意和稳定服务撑起整个生态,让品牌一路越跑越快。
【中文】2018年,亚星在成都正式成立。创始团队由资深工程师、系统架构师与创意设计师组成,致力于打造兼具技术深度与娱乐价值的互动产品。公司初期专注于底层引擎与工具链自研,为未来产品布局奠定坚实基础。【EN】In 2018, Yaxing was founded in Chengdu by experienced engineers, system architects, and creative designers. The company set out to build interactive entertainment products with both technical depth and creative value. Early efforts focused on developing core engine frameworks and internal toolchains.
【中文】2019年,亚星完成自研渲染模块、数据分析平台与自动化构建系统的搭建,研发效率显著提升。公司明确“技术驱动内容创新”的长期战略方向。【EN】In 2019, Yaxing completed its proprietary rendering module, data analytics platform, and automated build pipeline. Development efficiency improved significantly, and the company established its long-term strategy of technology‑driven content innovation.
【中文】2020年,亚星首款自研游戏进入封闭测试。产品采用轻量化服务器架构与自研渲染技术,测试表现稳定,用户留存与交互数据均超出预期。【EN】In 2020, Yaxing’s first in‑house game entered closed beta testing. Featuring a lightweight server architecture and proprietary rendering pipeline, the product demonstrated strong stability and promising user retention metrics.
【中文】2021年,亚星首款正式产品在移动端与PC端同步上线,首月注册用户突破300万。亚星首次进入行业年度榜单,获得多项技术创新类推荐。【EN】In 2021, Yaxing’s first official title launched simultaneously on mobile and PC platforms, surpassing three million registered users in its first month. The company received multiple industry recognitions for technical innovation.
【中文】2022年,亚星在东南亚与欧洲设立本地化团队,推出多语言版本与区域化运营方案。跨区域服务器部署完成后,全球玩家实现低延迟互通。【EN】In 2022, Yaxing established localization teams in Southeast Asia and Europe, launching multi‑language versions and regional operations. Cross‑region server deployment enabled low‑latency global connectivity.
【中文】2023年,亚星推出三款新品,覆盖策略、动作与休闲赛道,正式形成多产品矩阵。公司发布创作者合作计划,推动社区生态建设。【EN】In 2023, Yaxing released three new titles across strategy, action, and casual genres, forming a diversified product portfolio. A Creator Partnership Program was launched to support community ecosystem growth.
【中文】2024年,亚星将升级自研引擎与内容生产工具链,重点投入实时渲染、跨端同步与AI辅助设计技术,并推出两款中型项目。【EN】In 2024, Yaxing will upgrade its proprietary engine and production toolchain, focusing on real‑time rendering, cross‑platform synchronization, and AI‑assisted design, alongside two mid‑scale titles.
【中文】2025年,亚星将建立覆盖北美、日韩与中东的全球发行体系,引入本地化创意团队,打造区域文化适配内容。【EN】In 2025, Yaxing will establish a global publishing framework covering North America, Japan–Korea, and the Middle East, supported by local creative teams producing culturally tailored content.
【中文】2026年,亚星将推动移动端、PC端与云游戏端的深度融合,实现账号互通、进度共享与跨端一致体验。【EN】In 2026, Yaxing will integrate mobile, PC, and cloud gaming ecosystems, enabling unified accounts, shared progress, and consistent cross‑platform experiences.
【中文】2027年,亚星将开放更多编辑工具与内容接口,构建UGC创作体系,并推出创作者激励计划。【EN】In 2027, Yaxing will open additional editing tools and content APIs, building a UGC ecosystem supported by a creator incentive program.
【中文】2028年,亚星将全面引入AI运营体系,包括智能匹配、行为分析、动态难度调节与内容推荐。【EN】In 2028, Yaxing will adopt AI‑driven operational systems, including intelligent matchmaking, behavioral analytics, dynamic difficulty adjustment, and personalized recommendations.
【中文】2029年,亚星将与影视、动漫、潮玩与体育等行业展开跨界合作,打造多元化IP矩阵。【EN】In 2029, Yaxing will collaborate with film, animation, collectibles, and sports industries to build a diversified IP portfolio.
【中文】2030年,亚星将构建覆盖游戏、互动内容、创作者平台与数字娱乐服务的综合体系,迈向国际化娱乐集团的新阶段。【EN】By 2030, Yaxing aims to evolve into a global integrated entertainment group, expanding across gaming, interactive content, creator platforms, and digital entertainment services.
在亚星,我们用真诚做底色,用创意做引擎,让游戏体验更纯粹、更有趣、更长久。